I was working at a startup as a VP of product—basically the first real product person in the business. We were experimenting a lot with “How do we build cross-functional autonomous teams?” though we didn’t quite call it that at the time....I was thinking about, “What are the things that we need in our teams to be successful and build great products?” And the most important things are those three elements—some sense of the customer, the user experience, some sense of the business aspect. How do you make that valuable and capture that value, and how do you work with engineering to actually
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