David

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No longer would the debate over smoking center just on whether cigarettes caused heart disease or cancer—an attack manufacturers parried by saying if adults knew the risks and still smoked, that was their choice. New disclosures raised questions about whether smokers really had a choice. What if manufacturers manipulated an addictive drug in cigarettes—nicotine—to keep people smoking?
When McKinsey Comes to Town: The Hidden Influence of the World's Most Powerful Consulting Firm
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