Even starting something new in a big company won’t protect you. You’ll have to deal with politics, jealousy, and fear. You’re trying to change things, and change is scary, especially to people who think they’ve mastered their domain and who are completely unprepared for the ground to shift under their feet. All it takes to start a landslide is one big scary new thing. Maybe two. Just don’t overshoot. Don’t try to disrupt everything at once. Don’t make the Amazon Fire Phone.
