PowerPoints are a hotbed for graffiti and eye torture. People smother their ideas or proposals with crappy art and word diarrhea, then hit repeat for a dozen or more slides. A quick fix: • Start your presentation with your big idea, distilled using the tricks for teases in chapter 6. • Each point you make on subsequent slides should have a similarly taut headline and then a few bullet points with the shortest ONE sentence possible. Rule of thumb: If you have more than 20 words on a slide, try again.
