Noah

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In my experience, design and innovation capabilities shine best along two dimensions, which I will call breadth and depth from now on. Breadth speaks to the multidisciplinary team’s ability to communicate, collaborate, and strategically align with other disciplines to foster multidisciplinary, creative problem-solving. Depth speaks to each team member’s ability to leverage their deep subject matter expertise to create thoughtful concepts, prototypes, investigations, or validated learning exercises.
Reimagining Design: Unlocking Strategic Innovation (Simplicity: Design, Technology, Business, Life)
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