undemocratic elements in the New Left leap to the Marcusian conclusion that the masses are too bourgeoisified, too corrupted and addled by Madison Avenue to know what is good for them. And so, a revolutionary elite must establish a more humane and democratic future even if it means stuffing it down the throats of those who are too stupid to know their own interests. In short, the goals of society have to be set by an elite. Technocrat and anti-technocrat often turn out to be elitist brothers under the skin.