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Junghwan Mok
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The Tipping Point: How Little Things Can Make a Big Difference, by Malcolm Gladwell

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characteristics—one, contagiousness; two, the fact that little causes can have big effects; and three, that change happens not gradually but at one dramatic moment
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The Tipping Point: How Little Things Can Make a Big Difference
The Tipping Point: How Little Things Can Make a Big Difference
by Malcolm Gladwell
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