Build: An Unorthodox Guide to Making Things Worth Making

by Tony Fadell

But I also realize that what motivates me may not be what motivates my team. The world is not made up entirely of Tony Fadells (and let us all be grateful for that). There are also normal, sane people with lives and families and lots of things they can and need to do, all pulling at their time. So as a manager, you have to find what connects with your team. How can you share your passion with them, motivate them? The answer, as usual, comes down to communication. You have to tell the team why. Why am I this passionate? Why is this mission meaningful? Why is this small detail so important that I’m flipping out right now when nobody else seems to think it matters? Nobody wants to follow someone who throws themselves at windmills for no reason. To get people to join you, to truly become a team, to fill them with the same energy and drive that’s bubbling within you, you need to tell them the why.