Joonsoo Lim

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Nobody believed we’d be able to pull it together in time to get it to customers by Christmas. But I had just come off four years at Philips, where more than 90 percent of projects got cancelled and killed. If you didn’t make your mark fast enough or your project ran into issues or dragged on, Philips corporate would descend upon you, ready to “save the business” from your mistake or steal it out from under you.
Joonsoo Lim
do it at the shortest timeline
Build: An Unorthodox Guide to Making Things Worth Making
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