Each team’s heartbeat will be different—it could be six-week sprints or weekly reviews or daily check-ins. It could be scrum or waterfall or kanban, whatever organizational framework or project management approach works for you. A creative team is going to have a very different heartbeat than an engineering team; a company that makes hardware is going to have slower team rhythms than companies that only push around electrons. It doesn’t matter what that heartbeat is, your job is to keep it steady so your team knows what’s expected of them.
