Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential
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We spend countless hours reading, listening to, and watching other people’s opinions about what we should do, how we should think, and how we should live, but make comparatively little effort applying that knowledge and making it our own. So much of the time we are “information hoarders,” stockpiling endless amounts of well-intentioned content that only ends up increasing our anxiety. This book is dedicated to changing that.
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personal knowledge management helps us harness the full potential of what we know.
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The Building a Second Brain system will teach you how to: Find anything you’ve learned, touched, or thought about in the past within seconds. Organize your knowledge and use it to move your projects and goals forward more consistently. Save your best thinking so you don’t have to do it again. Connect ideas and notice patterns across different areas of your life so you know how to live better. Adopt a reliable system that helps you share your work more confidently and with more ease. Turn work “off” and relax, knowing you have a trusted system keeping track of all the details. Spend less time ...more
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When you transform your relationship to information, you will begin to see the technology in your life not just as a storage medium but as a tool for thinking.
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it is a digital archive of your most valuable memories, ideas, and knowledge to help you do your job, run your business, and manage your life without having to keep every detail in your head. Like a personal library in your pocket, a Second Brain enables you to recall everything you might want to remember so you can achieve anything you desire.
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Human capital includes “the knowledge and the knowhow embodied in humans—their education, their experience, their wisdom, their skills, their relationships, their common sense, their intuition.”1
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I’ve had my fair share of challenges, but at each stage of my journey, treating my thoughts as treasures worth keeping has been the pivotal element in everything I’ve overcome and achieved.
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According to the New York Times, the average person’s daily consumption of information now adds up to a remarkable 34 gigabytes.1 A separate study cited by the Times estimates that we consume the equivalent of 174 full newspapers’ worth of content each and every day, five times higher than in 1986.2
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Information Overload has become Information Exhaustion, taxing our mental resources and leaving us constantly anxious that we’re forgetting something. Instantaneous access to the world’s knowledge through the Internet was supposed to educate and inform us, but instead it has created a society-wide poverty of attention.I
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In other words, we go to work five days per week, but spend more than one of those days on average just looking for the information we need to do our work. Half the time, we don’t even succeed in doing that.
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every change in how we use technology also requires a change in how we think. To properly take advantage of the power of a Second Brain, we need a new relationship to information, to technology, and even to ourselves.
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the commonplace book was more than a diary or journal of personal reflections. It was a learning tool that the educated class used to understand a rapidly changing world and their place in it.
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by keeping an account of your readings, you made a book of your own, one stamped with your personality.III
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Resurrecting the commonplace book allows us to stem the tide, shifting our relationship with information toward the timeless and the private. Instead of consuming ever-greater amounts of content, we could take on a more patient, thoughtful approach that favors rereading, reformulating, and working through the implications of ideas over time. Not only could this lead to more civil discussions about the important topics of the day; it could also preserve our mental health and heal our splintered attention.
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This digital commonplace book is what I call a Second Brain. Think of it as the combination of a study notebook, a personal journal, and a sketchbook for new ideas.
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When you enter the professional world, the demands on your notetaking change completely. The entire approach to notetaking you learned in school is not only obsolete, it’s the exact opposite of what you need. In the professional world: It’s not at all clear what you should be taking notes on. No one tells you when or how your notes will be used. The “test” can come at any time and in any form. You’re allowed to reference your notes at any time, provided you took them in the first place. You are expected to take action on your notes, not just regurgitate them.
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For modern, professional notetaking, a note is a “knowledge building block”—a discrete unit of information interpreted through your unique perspective and stored outside your head.
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if a piece of content has been interpreted through your lens, curated according to your taste, translated into your own words, or drawn from your life experience, and stored in a secure place, then it qualifies as a note. A knowledge building block is discrete. It stands on its own and has intrinsic value, but knowledge building blocks can also be combined into something much greater—a report, an argument, a proposal, a story.
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That we are paralyzed by the conflict between our responsibilities and our most heartfelt passions, so that we’re never quite able to focus and also never quite able to rest.
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As this way of working with information continues over days and weeks and months, the way your mind works begins to change. You start to see recurring patterns in your thinking: why you do things, what you really want, and what’s really important to you.
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Your brain is no longer the bottleneck on your potential, which means you have all the bandwidth you need to pursue any endeavor and make it successful. This sense of confidence in the quality of your thinking gives you the freedom to ask deeper questions and the courage to pursue bigger challenges. You can’t fail, because failure is just more information, to be captured and used as fuel for your journey.
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Think of your Second Brain as the world’s best personal assistant.
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The Superpowers of a Second Brain There are four essential capabilities that we can rely on a Second Brain to perform for us: Making our ideas concrete. Revealing new associations between ideas. Incubating our ideas over time. Sharpening our unique perspectives.
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Second Brain Superpower #1: Make Our Ideas Concrete Before we do anything with our ideas, we have to “off-load” them from our minds and put them into concrete form.
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Digital notes aren’t physical, but they are visual. They turn vague concepts into tangible entities that can be observed, rearranged, edited, and combined together.
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Second Brain Superpower #2: Reveal New Associations Between Ideas In its most practical form, creativity is about connecting ideas together, especially ideas that don’t seem to be connected.
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“Creative people are better at recognizing relationships, making associations and connections.”3
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In our Second Brain we can do the same: mix up the order of our ideas until something unexpected emerges. The more diverse and unusual the material you put into it in the first place, the more original the connections that will emerge.
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Second Brain Superpower #3: Incubate Our Ideas Over Time
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This tendency is known as recency bias.4 We tend to favor the ideas, solutions, and influences that occurred to us most recently, regardless of whether they are the best ones.
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I call this approach the “slow burn”—allowing bits of thought matter to slowly simmer like a delicious pot of stew brewing on the stove.
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Having a Second Brain where lots of ideas can be permanently saved for the long term turns the passage of time into your friend, instead of your enemy.
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Second Brain Superpower #4: Sharpen Our Unique Perspectives Until now we’ve talked mostly about gathering the ideas of others, but the ultimate purpose of a Second Brain is to allow your own thinking to shine.
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In other words, the jobs that are most likely to stick around are those that involve promoting or defending a particular perspective.
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Our careers and businesses depend more than ever on our ability to advance a particular point of view and persuade others to adopt it as well.6
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American journalist, author, and filmmaker Sebastian Junger once wrote on the subject of “writer’s block”: “It’s not that I’m blocked. It’s that I don’t have enough research to write with power and knowledge about that topic. It always means, not that I can’t find the right words, [but rather] that I don’t have the ammunition.”7
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From Microsoft OneNote, Google Keep, and Apple Notes to Notion and Evernote, digital notes apps have four powerful characteristics that make them ideal for building a Second Brain. They are: Multimedia: Just like a paper notebook might contain drawings and sketches, quotes and ideas, and even a pasted photo or Post-it, a notes app can store a wide variety of different kinds of content in one place, so you never need to wonder where to put something. Informal: Notes are inherently messy, so there’s no need for perfect spelling or polished presentation. This makes it as easy and frictionless as ...more
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You can find a free, continually updated guide to choosing your notes app and other Second Brain tools at Buildingasecondbrain.com/resources.
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Most important of all, don’t get caught in the trap of perfectionism: insisting that you have to have the “perfect” app with a precise set of features before you take a single note. It’s not about having the perfect tools—it’s about having a reliable set of tools you can depend on, knowing you can always change them later.
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As people set out on their Second Brain journey, there are three stages of progress I often observe—and even encourage. Those stages are remembering, connecting, and creating.
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The first way that people tend to use their Second Brain is as a memory aid.
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The second way that people use their Second Brain is to connect ideas together.
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Eventually, the third and final way that people use their Second Brain is for creating new things.
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Introducing The CODE Method: The Four Steps to Remembering What Matters To guide you in the process of creating your own Second Brain, I’ve developed a simple, intuitive four-part method called “CODE”—Capture; Organize; Distill; Express.
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CODE is a map for navigating the endless streams of information we are now faced with every day. It is a modern approach to creating a commonplace book, adapted to the needs of the Information Age.
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Capture: Keep What Resonates
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The solution is to keep only what resonates in a trusted place that you control, and to leave the rest aside.
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Don’t make it an analytical decision, and don’t worry about why exactly it resonates—just look inside for a feeling of pleasure, curiosity, wonder, or excitement, and let that be your signal for when it’s time to capture a passage, an image, a quote, or a fact.
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Organize: Save for Actionability
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Because our priorities and goals can change at a moment’s notice, and probably will, we want to avoid organizing methods that are overly rigid and prescriptive.
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