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Kindle Notes & Highlights
Most people don’t start. Most people who start don’t continue. Most people who continue give up. Many winners are just the last ones standing. Don’t give up.
KEY TAKEAWAYS ο You don’t learn, then start. You start, then learn. ο Minimalist entrepreneurs focus on getting “profitable at costs” instead of growing at all costs. ο A business is a way to solve problems for people you care about—and get paid for it. ο Become a creator first, an entrepreneur second.
“1% Rule”: On the internet, they say, 1 percent create, 9 percent contribute, and 90 percent consume.
When you become a pillar in a community, you gain exposure to the problems that the people within it face. People will come to you, explain their problems, and ask for your help in solving them.
After all, if the problem you are solving for other people is also one you are solving for yourself, you will be able to kill a lot of birds with one stone. And if you build a product to solve your own problem, you will have at least one user—more than most startups ever get.
It just took off. A true viral success. — NO ONE , EVER
Consistent growth comes after a long period of time, mostly driven, especially at the beginning, by a hardworking sales team—starting with you. If you need help getting started, here’s an example:
Twitter, YouTube, Instagram, and Facebook can take away your business at any time, by tweaking the algorithms, shutting down your account, or making you pay to show up in people’s feeds.

