Imagine if supermarkets called their meat sections ‘dead animal’ aisles. Or if instead of bacon we bought ‘sliced pig flesh’ and on the packaging it explained the process of how they were gassed to death. By turning animals into objects, classifying them differently and using different words to describe them when they are living and when they are dead, it helps us to avoid the discomfort of thinking of them in gas chambers or hung up on the kill line about to have their throats cut.