Kitsch. Can’t think of Engl. trans. for this word. A copy that’s so proud of how close it comes to the original that it believes there’s more worth in this closeness than in originality itself. “It looks just like . . . !” Imposture of feeling over actual emotion; sentimentality over sentiment. Kitsch can also be in the eye: “The sunset looks like a painting!” Because artifice is now the ultimate standard, the original (sunset) has to be turned into a fake (painting), so that the latter may provide the measure of the former’s beauty. Kitsch is always a form of inverted Platonism, prizing
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