By technique, for example, he means far more than machine technology. Technique refers to any complex of standardized means for attaining a predetermined result. Thus, it converts spontaneous and unreflective behavior into behavior that is deliberate and rationalized. The Technical Man is fascinated by results, by the immediate consequences of setting standardized devices into motion. He cannot help admiring the spectacular effectiveness of nuclear weapons of war. Above all, he is committed to the never-ending search for “the one best way” to achieve any designated objective.