Like Me

by Hayley Phelan

As people began to think of themselves more and more as brands, brands started to feel more and more like people.

but, though the Internet is endless, our memory and attention spans are embarrassingly finite.

I realized then that everybody was pretending, all the time, but that for most people, for the people we call “normal,” the pretending part eventually falls away and the act simply becomes their life.

I’ve no illusions about being liked after this. But at least I’ll be understood.