Facebook has become both a behavior modification machine and an artificial intelligence superpower. In his book Zucked, Roger McNamee, an early investor in Facebook who later became an outspoken critic of its business model, put it this way: The artificial intelligences of companies like Facebook (and Google) now include behavioral prediction engines that anticipate our thoughts and emotions, based on patterns found in the reservoir of data they have accumulated about users. Years of Likes, posts, shares, comments, and Groups have taught Facebook’s AI how to monopolize our attention. Thanks to
...more
