Strangely, not strangely(?), Brontë Zone and Ada Zone mansplaining is still alive and well on the web. More accurately, and more importantly, there is now Ada Lovelace Day, celebrated on the second Tuesday of October. In the UK we have the Ada Lovelace Institute (founded 2018), an independent body whose mission is to ensure that data use and AI technology work for the benefit of society as a whole – and not for the self-entitled few.