Yes, we thought we were being clever New Yorkers—that the name was a joke no one else would really get, not get like we did. Not meta-get. We pictured the locals scrunching their noses: Why’d you name it The Bar? But our first customer, a gray-haired woman in bifocals and a pink jogging suit, said, “I like the name. Like in Breakfast at Tiffany’s and Audrey Hepburn’s cat was named Cat.”
