To do a physical giveaway, you’ll need physical books. However you decide to handle the printing,[28] a typical paperback will end up costing you roughly $2-5 per book, depending on the number of copies ordered and the page count of each. However, you’ll rarely need to pay for printing out of pocket. Once an event has decided to bear the reputational risk of giving away a book, they’ll typically also be able to find the budget to cover costs (or more).
