Robin Pokorny

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While doing these revisions, focus on the big-picture issues of structure, clarity, and reader experience. Try not to worry about every little problem with grammar, typos, and wordcraft. Spend more effort tightening the earlier sections than the later ones. A strong start can keep folks going through a weaker ending, but a strong ending can’t save a disappointing start.
Write Useful Books: A modern approach to designing and refining recommendable nonfiction
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