The recommendation loop for The Workshop Survival Guide is triggered by the stressful preparation before an important workshop or presentation. The cost of failure is high and the event’s date can’t be moved, which makes it an urgent, must-solve priority. At some point during those tense days or weeks, the soon-to-be-facilitator mentions their stress to a friend or colleague (triggering the loop) and gets pointed toward the book as the best available solution (fulfilling the loop).
I had exactly that with 'Radical Candor' and some course on soft skills.
