It is a shift with two main stages. The first is to acknowledge that technology’s shape, direction and impact are not preordained. Of course, technology builds on what has come before – new innovations layer and combine with those of earlier generations. But its path is not set. We are the ones who decide what we want from the tools we build. This is shown most clearly in the divergent ways technologies are used by different societies. Consider DDT, which was very helpful at killing mosquitos and slowing the spread of malaria, but also polluted food chains around the world. DDT was banned in
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