Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value

by Teresa Torres

we’ll adopt the following definition of continuous discovery: At a minimum, weekly touchpoints with customers By the team building the product Where they conduct small research activities In pursuit of a desired outcome

Instead of framing our decisions as “whether or not” decisions, this book will teach you to develop a “compare and contrast” mindset. Instead of asking, “Should we solve this customer need?” we’ll ask, “Which of these customer needs is most important for us to address right now?”

Instead of falling in love with our first idea, we’ll ask, “What else could we build?” or “How else might we address this opportunity?”