“Wait,” I said. “Do these commercials actually work for you guys? Wouldn’t it be better to have actual children playing with the toys? You know, commercials with explosions and music and colors and kids running around with the toys?” Gravo made a scoffing noise. “Research indicates that children prefer to have a trusted adult speak down to their level and present them with the best possible options. As the parents are the ones who most often purchase, this logical approach both piques the child’s interest and gives confidence to the parents.”
