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The tuning fork you should resort to over and over again is quite simple: your customers. Your customers do not want you to get bigger and grow faster. They do not care how rich you are, if you were on the Forbes “30 Under 30” list, which venture capitalists you raised money from, or how many employees you have. They want your product to improve, and your business to stick around. That’s about it.
The Minimalist Entrepreneur: How Great Founders Do More with Less
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