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The Long Game: How to Be a Long-Term Thinker in a Short-Term World, by Dorie Clark

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The lesson we can learn from Silicon Valley and the lean startup methodology is that we should, in the early days, treat everything as an experiment.
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The Long Game: How to Be a Long-Term Thinker in a Short-Term World
The Long Game: How to Be a Long-Term Thinker in a Short-Term World
by Dorie Clark
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