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The Business of Belonging: How to Make Community your Competitive Advantage, by David Spinks

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three questions that will help you define the social identity of your community: People: Who are we? Purpose: What do we believe? Participation: What do we do?
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The Business of Belonging: How to Make Community your Competitive Advantage
The Business of Belonging: How to Make Community your Competitive Advantage
by David Spinks
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