Everyone wants to be affirmed. We desire to be looked directly in the eyes by some authority figure (a father, mother, teacher, God) and told that we are accepted and loved. The beauty (efficiency) of social media is that we can quantify affirmation. When you post a selfie on Instagram, you can receive direct and specific feedback through likes and comments. You can track the number of people who have viewed a Facebook or Instagram story, or the number of people who clicked on your Twitter profile through a specific tweet. You have endless combinations of preferences and brands and values with
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