Alex Millar

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commitment to thinking deeply and correctly about our opportunities. The old essay-writing adage “State, support, conclude” forms the basis for putting a convincing argument forward. Successful narratives will connect the dots for the reader and thus create a persuasive argument, rather than presenting a disconnected stream of bullet points and graphics that leave the audience to do all the work.
Working Backwards: Insights, Stories, and Secrets from Inside Amazon
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