Mikko Ikola

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Being able to accurately assess lending risk allows the rest of the network to function—consumers can borrow to get the goods they want, merchants can sell their products profitably, and banks can help underwrite the loans. This network is held together by credit bureaus like Equifax and Experian, who centralize consumer data. But improvements in lending risk aren’t the only way that the Economic Effect expresses itself—instead, I think of it as a broader idea.
The Cold Start Problem: How to Start and Scale Network Effects
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