Jeroen Pietryga

41%
Flag icon
Yes, it would be ideal to be able to grow a network with positive unit economics from day one, but sometimes it’s just not possible. Or it might be too slow. A new networked product is better off taking on the risk of subsidizing the network up front, and then improving the economics over time.
The Cold Start Problem: How to Start and Scale Network Effects
Rate this book
Clear rating
Open Preview