Claus Enevoldsen

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You might look at a product and think its network doesn’t have sides. Sometimes this is referred to in the industry as one-sided networks, like messaging apps and social networks. But even in these cases, there are active, extroverted users who initiate conversations and organize get-togethers, and there are those who don’t. Nearly every network has them, and the hard side must all be happy for the network to function.
The Cold Start Problem: How to Start and Scale Network Effects
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