The feature that really attracted us was BlackBerry’s constant connectivity. Like everyone, Jeff loved that his phone was always connected and automatically refreshed itself to display new email. In those early days of digital media, this was a first. At the time, the only way to load content onto an MP3 player or other portable device was to connect it to your PC with a wire and sync the content between the two machines. This process was known as “sideloading.”
