Imagine you’re on a two-hour flight. The plane takes off and you begin scrolling through the movie options. Do you A) select the first movie that appeals to you? Within five minutes, you’re reclining in your seat, eyes glued to Good Will Hunting. Or do you B) spend twenty-five minutes scrolling through every single new release, comedy, drama, documentary, and foreign film, as well as all the TV shows, before committing to the absolute best option?
