Michael Goitein

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There are additional dynamics at play with stakeholders. First of all, while most PMs are individual contributors, most stakeholders are company executives. They are often very knowledgeable about their part of the business, and they are often used to giving orders. The key to successful working relationships with stakeholders is establishing mutual trust. For the PM, that starts with putting in the time and effort to understand what each of the stakeholder's constraints are.
Empowered: Ordinary People, Extraordinary Products
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