the 0.1% will use their skills and resources to ensure their firm has an advantage over others, that their children have an advantage over others, even if that means turning a blind eye to externalities (environmental standards, monopoly abuse, tax avoidance, teen depression). We all want the best for our kids, and our system gives us the option to buy a better education, to pay for better cultural development, and to provide more opportunity for our offspring. Most everyone cares about the long-term health of our society, but first we focus on ourselves and our own.