Thomas Hefke

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Sometimes even the well prepared are hit with a question to which the right answer isn’t immediately apparent. In that case, the owner is expected to say something like, “I don’t know. We are still analyzing the data and will get back to you.” This is preferable to guessing, or worse, making something up on the fly.
Thomas Hefke
Strong culture
Working Backwards: Insights, Stories, and Secrets from Inside Amazon
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