These consumer questions will enable you to identify the core customers by filtering out those who don’t meet the product constraints. In the case of Melinda, for example, you would eliminate people who: don’t have enough space on their front porch for this product don’t have a front porch or similar outdoor area with access to the street at all (e.g., most apartment dwellers) don’t have a suitable source of electricity wouldn’t be pleased to have a large storage/mailbox on their front porch don’t receive many deliveries or deliveries that need refrigeration don’t live in areas where package
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