Thomas Hefke

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My incentives were very different from those of my counterparts at the movie studios and record companies. To benefit financially, I needed Amazon to grow over the long term. I can’t say that everyone at Amazon was always pleased with this compensation philosophy. We all have a need to be rewarded for an important accomplishment, and we want to receive our reward in a timely fashion. But for those who thought and acted long term, and hung around, it paid off.
Working Backwards: Insights, Stories, and Secrets from Inside Amazon
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