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Matthew Ackerman
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Working Backwards: Insights, Stories, and Secrets from Inside Amazon, by Colin Bryar

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The consumer questions and economic analysis both have an effect on the product price point, and that price point, in turn, has an effect on the size of the total addressable market.
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Working Backwards: Insights, Stories, and Secrets from Inside Amazon
Working Backwards: Insights, Stories, and Secrets from Inside Amazon
by Colin Bryar
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