If you don’t double down on commitment when conflicts arise, you are less likely to have a good outcome, which then makes it harder to commit further. Suddenly, you are in a negatively reinforcing loop. On the other hand, the very act of demonstrating commitment can begin an important positively reinforcing loop. The more we commit and invest, the more rewarding the outcome is likely to be, and the better the outcome, the easier it is to commit more.
