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All a cult needed was a very devout following centered on one thing. Sometimes it was a religious belief. Sometimes it was a person. And yes, sometimes it could even be a diet.
They should insist all prospective negotiators have kids. Nothing prepared you better for crisis management.
When convincing anyone to change their point of view, silence was the most important tool. It gave them time to think about what was said, about the implications, hopes, and fears.
