Then, somewhat to the surprise of management, three-quarters of Kellogg’s factory staff voted in favor of returning to eight-hour shifts and a forty-hour week. Some of the workers explained that they wished to return to an eight-hour day because the six-hour shifts meant they spent too much time getting under the feet of irritable spouses back at home. But most were clear: they wanted to work longer hours to take home more money, to purchase more or better versions of the endless procession of constantly upgraded consumer products coming on to the market during America’s affluent postwar era.

