You can’t exactly kill a desire, and because the cravings are inside your mind and body, there’s no obvious escape. The fight-or-flight stress response, which pushes you toward your most primitive urges, is exactly what you don’t need right now. Self-control requires a different approach to self-preservation—one that helps you handle this new kind of threat.
This seems like the override system missing in Joseph LeDoux's book on emotion.
