Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones

by James Clear

changes that seem small and unimportant at first will compound into remarkable results if you’re willing to stick with them for years.

cue, craving, response, and reward

“the aggregation of marginal gains,” which was the philosophy of searching for a tiny margin of improvement in everything you do. Brailsford said, “The whole principle came from the idea that if you broke down everything you could think of that goes into riding a bike, and then improve it by 1 percent, you will get a significant increase when you put them all together.”4

Success is the product of daily habits—not once-in-a-lifetime transformations.