Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork

by Dan Sullivan

Michael Jordan needed a Who, not a How.

Michael Jordan became, some say, the greatest basketball player—if not the greatest athlete—of all time. Yet, none of this would have happened if Michael had tried to do everything himself.

We’re taught from a young age that we need to do everything ourselves. We’re taught that getting help from others is “cheating,” and something we absolutely shouldn’t do.

powerful future, then you must stop asking yourself, “How can I accomplish this?” That question, although common, leads to mediocre results, frustration, and a life of regrets. A much better question is: “Who can help me achieve this?”

You absolutely need a Who if you’re trying to accomplish something new and challenging, unless you’re fine not getting the result you want in the near future.

Every Who needs a Who.

Not only must the Who fully own the How, but they must have complete permission to do so.

“Someone once told me the definition of Hell: The last day you have on earth, the person you became will meet the person you could have become.”

Today Is My Everything.

Zig Ziglar once said, “You can have everything in life you want, if you will just help other people get what they want.”

procrastination has damaging psychological impacts. Research shows that procrastination: Diminishes well-being Increases feelings of shame and guilt Increases symptoms of major mental health problems such as depression

Procrastination will ruin your life and limit your potential.

“Your eyes only see and your ears only hear what your brain is looking for.”

“How do we start manufacturing in India?”

question: “Who can help me start manufacturing in India?”

When you ask “Who?” you can create results 10X or even 100X faster than if you ask “How?”

Freedom of Money occurs as you direct your time and attention toward higher impact activities.

he engages in tasks that only he can do. He gets Whos for everything else.

By freeing up your time, you get the invaluable benefit of freeing up your mind.

her own recovery and time away from work was essential to her happiness and confidence, which directly impacted her performance and income.

“There are two kinds of suffering: long suffering and short suffering. The choice is yours.”

stop saying yes to everyone,

“If you organize your life around your passion, you can turn your passion into your story and then turn your story into something bigger—something that matters.” —Blake Mycoskie

“Alone we can do so little; together we can do so much.” —Helen Keller

Mary and Tony Miller focus on and invest big in their primary Whos: their employees.

“Who can help me do this?”