At some point, we turn our attention to customer service. We learn about the 7 Different Types of Difficult Customers, a sort of late-capitalist version of Snow White and her dwarfs, featuring Angry, Whiny, Hysterical, Very Important, The Chatterbox, The Know-It-All, and Mr. Multitasker. We learn that we must treat these “challenging guests” with respect because it costs six times more money to attract a new customer than it does to keep an old one,
