Manolo Alvarez

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Selling is simply a dance with possibility and empathy. It requires you to see the audience you’ve chosen to serve, then to bring them what they need. They might not realize it yet, but once you engage with them, either you’ll learn what’s not working in your craft or they’ll learn that you’ve created something that they’ve been waiting for, something that is filled with magic.
The Practice: Shipping Creative Work
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