Your Next Five Moves: Master the Art of Business Strategy
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You are going to have to endure more anguish than you can imagine to get there. Those who can tolerate pain the most—the ones with the most endurance—give themselves the highest chance of winning in business.
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This doesn’t mean you have to carry their negativity around with you. Instead, you can use it as rocket fuel.
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In other words, I realized that for IBM to become a great company it would have to act like a great company long before it ever became one.
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Our heroes inspire us. That’s why it’s so powerful to surround yourself with them. The more we see them and the more we see them looking at us, the greater our chances of acting heroically.
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Your vision must align with who you want to be. Your choices must align with your vision. Your effort must align with the size of your vision. Your behavior must align with your values and principles.